Website Designed by PLAIRE Chaiphet 

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Plaire Pimchanok Chaiphet, GUCCI Changemaker Campaign finalist, the first winner of Swarovski Sustainabble Accessories Award at GFW18 and Hand & Lock Prize for Embroidery 2018 finalist. Her Swarovski sponsored graduate collection is a reconstruction of her imaginative version of a science fiction future world which reflects current political issues in Thailand today. 

Plaire was born in Thailand and spent many formative years there until moving to the UK in her early teens. She feels comfortable with the culture of both countries, seeing herself as a cultural hybrid influenced by the rich heritage and history of her birth country, but also attracted to the advanced technology of the UK and London. The dual cultural background does not limit the outlook in her design process but enables her to see and appreciate a diversity of ideas and influences.